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Retail Site Selection & Demographic Mapping

MarshallMorgan understands the importance of site analysis and selection. Through the many associations with retailers and franchisees, we have seen the positive and negative financial impacts relating to the term "location is everything". We know the importance of needing the answer to the question "why is this location performing better than another?" But the more important questions is "how do I duplicate the location conditions to duplicate performance?"  MarshallMorgan has the expertise in the area of site selection to offer a full range of services. Our staff has years of experience with BlockBuster Video, Walmart, and other retailers developing advanced site analysis and selection techniques. Our consulting services include:

  • Spatial analysis of trade areas
  • Spatial analysis of merger or acquisition potentials
  • Demographic reporting and mapping
  • Specific store or chain correlation analysis to demographic trends
  • Site analysis
  • Mapping of existing store base
  • Demographic mapping and research
  • Competitor location analysis
  • Spatial Modeling
  • Financial Modeling
  • Gap Analysis and Much More!
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